NECA 2025 - Booth Guide

ABB CONFIDENTIAL l INTERNAL USE ONLY NECA Conference Booth Guide

September 12 - 15 Chicago, IL

AL COLQUITT Events Director, US Electrification Business Area Phone: +1 940 368 6794 Email: al.colquitt@us.abb.com

HEATHER VAN SLYKE Contractor Marketing Manager Electrification Business Area Phone: +1 905 330 2318 Email: heather.vanslyke@ca.abb.com

NECA 2025

Table of contents

Safety Information ………………………… 4-8

General Information ………..……………… 9-14

Booth Information ………………………… 15-23

Special Events ……………………………… 24-29

Core Messaging ……………………….…… 30-39

• #PowerBetter Road Show Trailer • Residential Solutions • Original Equipment Manufacturers • Commercial & Industrial • Utility • Services

• Installation Products • SACE Emax 3 Launch

ShowStopper Awards ……..……………… 40-43

Meeting Rooms & Staff Information ………………….…… 44-59

Hotel & Shuttle Information ………..…… 60-65

Education Sessions ………………….…..… 66-67 Marketing & Sponsorships …………..…… 68-74

Digital Tools ……………………………...… 75-76

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BOOTH GUIDE

Safety Information 01

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NECA 2025

Rules & Regulations

Don’t look the other way Stop work and report all safety concerns and hazards

Code of Conduct You are representing ABB. Your actions are a reflection of our company, our brand and our business. • Act professionally • Drink responsibly • Be safe Please be sure your actions and interactions with customers and competitors always comply with

antitrust and other laws regulating competition.

ABB Code of Conduct

Personal Safety Be aware of your surroundings. Do not walk around alone after dark. Remove your badge and do not carry show-branded bags or other items once you leave the show. If you see something suspicious or unsafe, report it to on-site security.

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BOOTH GUIDE

Safety Information

Life-Threatening Emergencies If an emergency is a life-threatening situation, call 911 immediately. Notify the operator that you are a guest at McCormick Place West, located at 2317 S Indiana Ave, Chicago, IL 60616. After you call 911, dial EXT 6060 from a house phone or call 312-791-6060 from an outside phone line and relay the information so that they can direct Non-Life-Threatening Emergencies Dial EXT 6060 from a house phone or call 312-791-6060 and relay the information. Security personnel will forward the report of the emergency to the Event Manager and other security personnel as needed. First Aid There will be a first aid kit located in the booth. AED units are located throughout the convention center. emergency personnel to the appropriate location quickly.

Important Phone Numbers

Chicago Police: 312-746-6000

Chicago Fire/Rescue: 312-745-3705

Emergency: 911

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NECA 2025

Evacuation & Assembly Plan In the event an emergency is announced, or a fire alarm is sounded, guests and employees should follow these evacuation procedure safety steps: • Be calm, courteous and quiet. • Listen for further instructions from convention center staff or over the PA system. • Immediately evacuate the work or meeting area to the nearest exit. • Only use stairs and exit doors. Do not use elevators or escalators. • Do not wait for others and do not take time to retrieve personal property. • Convention center security staff will advise when it is safe to re-enter the building. Customized evacuation route maps are posted on the walls of exhibit halls, meeting rooms and staff offices throughout the facility.

Medical & Emergency Care Mercy Hospital & Medical Center 2525 S Michigan Ave Chicago, IL 60616 312-567-2000 0.6 miles away South Loop Immediate Care 1430 S Michigan Ave Chicago, IL 60605

312-663-3522 1.1 miles away

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BOOTH GUIDE

Trade Show Etiquette

The Do’s

• Always be on time. • When away from the booth, be available via cell phone for customer questions. • Show our guests that you value their time and are there for them. • Engage in conversations with customers as they walk by or enter the booth. • If you do not know the answer to a customer’s question, introduce the customer to another ABB person in the booth who can help them. • Scan customer badges to ensure follow-up. • Do not talk on your cell phone in the booth. If needed, check your phone discretely in the aisle or away from the booth. • Do not eat in the booth. It looks unprofessional, and food can get dropped on the floor or demos. • Do not bring laptops or briefcases to the booth. We have limited storage space. • Do not congregate and form large ABB groups in the booth. This is intimidating to our guests. The Don’ts

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NECA 2025

General Information 02

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BOOTH GUIDE

General Information

Exhibit Hall Information McCormick Place – West Building

2301 S Indiana Ave Chicago, IL 60616

Booth Information Booth number: 1424 Booth size:

80 x 40 3,200 sq. ft.

Dates & Hours Saturday, September 13 th 11:30 AM – 5:00 PM Sunday, September 14 th 11:30 AM – 4:00 PM

Monday, September 15 th 9:00 AM – 1:00 PM

Conference Lunches Lunch is served all three days of the show in the expo hall.

Saturday, September 13 th 12:00pm – 2:00pm

Sunday, September 14 th 12:00pm – 2:00pm

Monday, September 15 th 11:30 AM – 1:00 PM

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NECA 2025

Registration Hours Everyone will be responsible for

retrieving their exhibitor badge at show site. Registration badges can be picked up on the following dates and times:

Thursday, September 11 th 7:30 AM – 5:00 PM Friday, September 12 th 7:00 AM – 5:00 PM Saturday, September 13 th 7:30 AM – 5:00 PM

Sunday, September 14 th 7:30 AM – 4:00 PM

Monday, September 15 th 7:30 AM – 1:00 PM

Conference Information Additional information about this conference can be found at: NECA Convention What To Wear Attire for the trade show is business casual. We highly recommend wearing comfortable shoes. For the opening reception and closing celebration, the attire is casual.

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BOOTH GUIDE

Conference Information

The largest gathering of manufacturers and distributors for electrical professionals in North America The NECA Show is the annual forum where thousands of electrical professionals meet to discover the latest solutions for improved efficiencies and profits. This is the place they come to learn about new services to offer their clients. The NECA Show is open to the entire industry, and it is still the most important event in the electrical construction industry. It is held in conjunction with the NECA Convention, which is primarily for NECA member firms.

2024 conference Survey Results

Plans to purchase a product or service seen on the trade show floor within the next 12 months

49%

Attendees Currently Performing Pre-Fab / Off-Site Manufacturing work

50%

Firms performing green energy work

49%

Time spent on the show floor 10+ hours 6-9 hours 4-5 hours 1-3 hours

32% 36% 24% 8%

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NECA 2025

Who attends?

SIZE OF ATTENDING FIRMS

14.4%

8.42%

41.85%

7.07%

13.59%

14.67%

1-9 Employees

Does Not Apply

20-49 Employees

10-19 Employees

100+ Employees

50-99 Employees

ATTENDEES BY JOB TITLE

Other

Distributors

Educator / Instructor

Owner / President / VP Project Manager / Supervisor

0 1020304050

DECISION MAKING ROLE

50

40

30

20

10

0

Final Decision

Part of Decision

Gather Info

Not Involved

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BOOTH GUIDE

Speaking to Media

If a member of the media or business analyst comes into the booth, please direct them to the ABB booth reception counter and the staff will alert our media relations manager:

Elizabeth Lubben Media Relations Manager Electrification Business Area C: 470-449-2683 E: elizabeth.lubben@us.abb.com

• Only authorized and approved people can speak on behalf of the company to the press. • If you have not been trained or had discussions about your role in media discussion, please do not engage in conversation. • Refer the reporters or analysts to the reception desk.

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NECA 2025

Booth Information 03

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BOOTH GUIDE

Conference Map

ABB Booth1424 80x40

LS Electric Booth1118 40x40

Southwire Booth2011 70x60

ENTRANCE

NECA ShowStopper Showcase Booth1800

Graybar Booth4211 40x40

ENTRANCE

Milwaukee Tool Booth4611 70x60

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NECA 2025

NECA Education Sessions

Hubbell Booth2031 20x30

Eaton Booth4327 30x30

Schneider Booth4618 40x50

BOOTH GUIDE 17

Booth Design Design Renderings

18 NECA 2025

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Booth Design Contractor Challenge

20 NECA 2025

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Booth Design Plan Drawing

MEETING ROOM 1

RESI UTILITY

MEETING ROOM 2

#POWERBE SHOW TRAI

ELIP FEATURED PRODUCTS

ELIP CONTRACTOR CHALLENGE

WELCOME

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NECA 2025

OEM C&I

SERVICE

ETTER ROAD ILER TRAILER

STAFF CLOSET

NASCAR

ELSP EMAX VR

HAT BAR

WELCOME

ELSP EMAX LAUNCH

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BOOTH GUIDE

Special Events 04

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NECA 2025

Opening Reception Night At The Museum Friday, September 12th | 7:30 PM – 9:30 PM

Griffin Museum of Science & Industry 5700 S DuSable Lake Shore Dr Chicago, IL 60637

There will be no onsite ticket sales for the Opening Reception.

Step back in time to an era of innovation and opulence at the iconic Griffin Museum of Science and Industry! Inspired by the grandeur of the 1893 World’s Fair and the glamour of the Roaring ‘20s, this year’s event promises an unforgettable celebration. Explore the wonders of science through interactive NECA installations showcasing the marvels of electricity and 19th-century breakthroughs. Enjoy Chicago’s finest fare with World’s Fair-inspired concessions and 1920s-style cocktails and hors d’oeuvres. Engage in era-themed games and activities, then hit the dance floor with Milwaukee Tool’s Tool Shed Band.

Dress Code:

Casual

Additional Information: Opening Reception

Ticket Cost:

$275

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BOOTH GUIDE

Opening General Session Scottie Pippen

DATE: Saturday, September 13 th

TIME: 10:00 AM – 11:30 AM

LOCATION: McCormick Place – West Hall

Scottie Pippen • 7-time NBA All-Star • 6-time NBA Champion • 2-time Olympic Gold Medalist

One of basketball’s most talented, versatile and

successful players, Scottie Pippen’s improbable journey to the NBA landed him in Chicago, where he and Michael Jordan teamed up to lead of one of the game’s greatest dynasties. Scottie was born in Arkansas, the youngest of 12 children, and he didn’t receive a single Division I scholarship offer. He walked on at an NAIA school, Central Arkansas, and was drafted fifth overall in the 1987 NBA Draft. He quickly established himself as one of the league’s best two-way players and in only his fourth season, claimed the first of six NBA world championships in eight years. Scottie was beloved by his teammates and when you listen to him speak, you’ll understand why!

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NECA 2025

Closing General Session Henry Winkler DATE: Monday, September 15 th

TIME: 1;15 PM – 2:30 PM

LOCATION: McCormick Place – West Hall

Henry Winkler • Emmy Award-Winning Actor • Author • Director & Producer Henry Winkler has had more than 50 years of success in

Hollywood and continues to be in demand as an actor, producer, and director. He co-starred as acting teacher Gene Cousineau on the hit HBO dark comedy, Barry, for which he won his first Primetime Emmy Award in 2018. A graduate of the Yale School of Drama, he was cast in 1973 in the iconic role of Arthur Fonzarelli, aka “The Fonz,” in the TV series Happy Days. In recent years, Winkler appeared in a number of series, including Arrested Development, New Girl, and Parks and Recreation. He is the New York Times bestselling author of numerous children’s books, including Alien Superstar, A Trilogy and Hank Zipzer the World’s Greatest Under-Achiever, a 28-book series inspired by Winkler’s own struggle with learning challenges.

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BOOTH GUIDE

Closing Celebration Motown Showdown DATE: Monday, September 15 th DRESS CODE: Casual

TICKET COST: $125

TIME: 7:00 PM – 9:30 PM

ADDITIONAL INFORMATION: Closing Celebration

LOCATION: Aon Ballroom Navy Pier

840 E Grand Ave Chicago, IL 60611

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NECA 2025

Get ready for the ultimate battle of the hits at the Motown Showdown! Two of the most iconic Motown groups of all time—The Temptations and The Four Tops—will go head-to-head in an unforgettable night of music, dancing, and Motown magic. The night will feature an open bar, plenty of room for dancing, and both indoor and outdoor spaces offering breathtaking views of Chicago’s skyline and Lake Michigan. Whether you’re a lifelong Motown fan or discovering these iconic hits for the first time, the Motown Showdown will be the perfect way to close out a week of industry collaboration, networking, and inspiration.

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Core Messaging 05

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NECA 2025

ABB Master Messaging

Audience NECA is the voice of the $255 billion electrical construction industry that brings power, light and communication technology to buildings and communities across the US. NECA contractors are the technical professionals responsible for the most innovative and safest electrical construction in the US. Product Solutions From homes, schools, offices to shopping malls, theaters and stadiums, we deliver electrification solutions that provide efficient and reliable system designs to reduce unplanned downtime, provide advanced notice of failure and enable protection for people and equipment Conference Message ABB is at the forefront of powering America’s electrification journey. With over a century of proven expertise, our advanced electrical products and solutions are engineered to help you drive productivity, enhance profitability, and deliver excellence across every commercial construction project. We understand the demands of your industry and the expectations of your customers. That’s why we offer more than just products—we provide a partnership built on speed , simplicity , and a comprehensive, award winning portfolio that spans from source to socket .

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#PowerBetter Road Show Trailer Overview

Driving the future of electrification

After a one-year hiatus, the #PowerBetter Road Show Trailer returns with a whole new product offering. We’ve outfitted a 53’ tractor trailer to showcase the latest product innovations that help navigate the complexities of the energy transition, offering solutions for the industry’s most pressing challenges. Products have been grouped by key market segments: • Residential • OEM • Commercial & Industrial Our product experts will be on hand to demonstrate how these product solutions help drive sustainable progress while transforming the future of energy. At the conclusion of the conference, the trailer will return to its tour across the US, providing customers with an engaging, hands-on experience. • Utility • Services

#PowerBetter Road Show

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NECA 2025

Residential Solutions Overview Electrify the future of housing with ABB With a long history of innovation and electrical expertise, ABB is the partner you can trust to electrify the future of housing. Our innovative and comprehensive electrical distribution, energy management and smart home portfolio is engineered to meet your ever evolving single-or multi-family project needs.

ReliaMod™ Modular Metering With ReliaMod™, you benefit from a flexible, modular metering design that allows a wide range of configurations to meet your application needs. ReliaMod Modular Metering premium load centers offerings and ABB residential circuit breakers, we provide a complete and reliable solution that contractors can install, and distributors can stock with confidence. ReliaHome Load Panels ReliaHome™ Smart Panel A home energy management solution designed to optimize and dynamically control the home’s highest-consumption loads, saving homeowners money on their energy bill. ReliaHome Smart Panel ReliaHome™ Load Centers By innovating our standard and

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BOOTH GUIDE

Original Equipment Manufacturers (OEM) Overview Low voltage products for control panels and OEM applications We work side by side with Original Equipment Manufacturers so we can fully understand their needs and respond with the best solutions for every project. We help OEMs increase productivity, reliability and efficiency for themselves and their customers.

Motor Protection & Control ABB has the industry's most

comprehensive range of time relays, measuring and monitoring relays, interface relays and power supplies.

Motor Protection & Control

ReliaGear® OEM neXT Power Panelboards By purchasing premade plug-in vertical bus, plug-in circuit breaker assemblies, and interior frames – customers can then manufacture power panelboards with their branding and expertise.

OEM Power Panelboards

TruOne ATS The new TruONE is the world’s first true all-in-one automatic transfer switch (ATS), which incorporates switch and controller in one seamless unit.

TruOne ATS

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Commercial & Industrial Overview Advanced technologies that protect and control the distribution of electricity throughout a facility’s infrastructure We are leading the future of electrification with advanced technologies that protect and control the distribution of electricity throughout a facility’s infrastructure.

ReliaGear Lighting Panelboards with Branch Circuit Monitoring ReliaGear® lighting panelboards with branch circuit monitoring can connect with a building automation system to track energy and power down to the individual branch circuit helping improve energy efficiency and control costs.

NEW

Lighting Panelboards with BCM

Lite Panel Pro Lite Panel Pro is the state of the art in monitoring, offering a versatile switchboard HMI with a large touchscreen display and an intuitive interface.

NEW

Lite Panel Pro

ReliaGear® busway With a sleek modern look, ReliaGear busway is a custom designed, modular electrical power distribution system available in both feeder and plug-in styles, up to 5000 A.

ReliaGear busway

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Utility Solutions Overview

Offering utility solutions that enable safer, smarter, more sustainable operations ABB Utility products expertly blend physical services and solutions with next-level digitalization to power new performance levels needed for the utility sector.

Medium Voltage Reclosers Reclosers are located on the

Digital Solutions ABB’s digital solutions revolutionizes grid management by offering superior control and efficiency. It minimizes maintenance needs, reduces switchyard space, and eliminates miles of cabling with a significant reduction in material distribution feeder, though as the continuous and interrupting current ratings increase, they are seen in substations, where traditionally a circuit breaker would be located Medium Voltage Reclosers

transportation. Digital Solutions

Advance ANSI Air-Insulated Switchgear

Medium voltage switchgear for primary distribution up to 27 kV suitable for indoor or outdoor installations. Advance ANSI Air-Insulated Switchgear

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Service Solutions Overview

Improving availability, reliability, predictability and sustainability of your assets Service plays a proactive role in generating value for our customers, keeping their assets reliable and protecting their investments through an extended life cycle management program.

Aftermarket Parts, Spares & Consumables Our Aftermarket Team is dedicated to supporting customers through the latest innovations and services to minimize the downtime associated with maintenance and failure. Aftermarket solutions Upgrades & Modernization Solutions Our upgrade solutions enhance the reliability and extend the operational life of switchgear with minimum investment and downtime. Upgrades & Modernization Solutions ABB Navigate Through our industry-leading expertise and technology, we partner with customers to assess and advise on the health of their complete electrical systems to ensure new levels of reliability. ABB Navigate

NEW

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BOOTH GUIDE

Installation Products Overview Installation products for continuous operations across a wide range of industries ABB Installation Products are powering and protecting your world through reliable electrical products in sustainable ways.

Ocal PVC-Coated to PVC Conduit Adapter Ocal® PVC-coated to PVC conduit adapter helps simplify installations and reduce labor costs for underground electrical connections. Ocal PVC-Coated to PVC Conduit Adapter Carlon® ENT Two-Piece Fittings ABB’s new polycarbonate two piece ENT fittings are designed to make your job easier. The Carlon® ENT two-piece fittings feature an eight-tab snap for reduced insertion force and enhanced pull out resistance. Carlon ENT System T&B Liquidtight Systems Non Metallic Locknut ABB's T&B Liquidtight Systems® nonmetallic locknuts complete an entirely nonmetallic solution to help avoid corrosion and downtime. T&B Liquidtight Nonmetallic Locknut

NEW

NEW

NEW

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NECA 2025

SACE Emax 3 Air Circuit Breaker Overview

NEW

Solving What’s Next Anticipate change. Protect your future.

ABB has revealed the next generation of its flagship air circuit breaker, the SACE Emax 3. Aimed at large facilities with high power demands, including data centers, advanced manufacturing sites and critical infrastructure including hospitals and airports, the innovative Emax 3 is designed to address increased concerns about grid stability, cybersecurity, and the surging power needs of Artificial Intelligence (AI) in data centers. The successor to the industry-leading Emax 2 smart circuit breaker, the Emax 3 introduces cutting-edge technology to minimize the risk of power outages. Featuring the industry’s most accurate power sensors and data analytics, the Emax 3 collects and analyses real-time data from the electrical system, including power usage, system health, and environmental conditions such as temperature. This information is shared remotely or on the Emax 3 touchscreen, offering users real-time insights, warnings, and recommendations for precise maintenance.

SACE Emax 3

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ShowStopper Submissions 06

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NECA 2025

ShowStopper Awards

The ShowStopper Showcase and Awards is the industry’s longest running recognition program, and is designed to identify

the newest innovations in products and services for electrical construction professionals. Electrical Contractor magazine has presented the prestigious NECA Showstopper winners for over 30 years. Submissions will be accepted for products and services that have been introduced in the market between October 1, 2024, and September 13, 2025. That means products on the market before this date do not qualify, and prototypes not available at the time of the show do not qualify. Pre-Show Promotion All entries receive up to a 15-word description along with two pictures in the Showstopper Section of www.necaconvention.org. On-Site Promotion All Showstopper entries are displayed in a highly visible location near the entrance to the NECA Show floor Post-Show Promotion Winners featured in Electrical Contractor magazine and on www.ecmag.com.

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BOOTH GUIDE

ShowStopper Awards ABB Product Submissions

Ocal® PVC-Coated to PVC Conduit Adapter ABB's patented, single-piece Ocal® PVC-coated to PVC conduit adapter provides long-lasting connection and simplifies installation.

Ocal® PVC-Coated to PVC Conduit Adapter

ReliaHome™ Single Main Meter Combo

The ABB ReliaHome™ Single Main Meter Combo is optimized with a plug-on neutral design that lever-ages ABB’s ReliaLock™ circuit breaker connection feature.

ReliaHome™ Single Main Meter Combo

Lite Panel Pro ABB Lite Panel Pro is the state of the art in monitoring, offering a versatile switchboard HMI with large touchscreen display and intuitive interface.

Lite Panel Pro

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NECA 2025

Carlon® ENT Two-Piece Fittings ABB’s Carlon® ENT two-piece fittings feature an eight-tab snap for quick and easy concrete-tight installations.

Carlon® ENT Two-Piece Fittings

ReliaHome™ P-Series Load Center ABB ReliaHome™ P-Series load centers are designed to be installed as fast as possible – and reliably so you can leave a job with confidence.

ReliaHome™ P-Series Load Center

ReliaGear® Merchandised SB Switchboards Preconfigured ReliaGear® Merchandised SB Switchboards are readily available from local

distributor inventory for immediate installation.

ReliaGear® Merchandised SB Switchboards

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Meeting Rooms & Staff Information 07

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NECA 2025

Meeting Rooms

Meeting Rooms There are two meeting rooms in the booth for customer meetings

Capacity: 8 people max

ROOM

Capacity: 8 people max

ROOM

Meeting rooms are available during exhibit hours each day

Each room will be equipped with a 55” monitor and ClickShare screen sharing devices

Customer meetings will take priority over internal meetings

Please be respectful of others and keep to your allotted time

When coordinating with your customers, please arrange for them to meet you at the ABB booth reception counter prior to your meeting

Scheduling a Meeting To schedule a meeting email Dana Akin with the subject line:

“NECA MEETING ROOM”

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BOOTH GUIDE

Booth Staff Information

Staff Training Saturday, September 13 th 9:00 AM – 9:45 AM Location: Booth 1424 There will be a MANDATORY training session for all booth staff on Saturday, September 13 th at 9:00 AM. An Outlook Invitation was sent to reserve this time on your calendars.

Agenda

9:00 – 9:05 AM Welcome and introductions

9:05 – 9:15 AM Do’s & Don’ts

9:15 – 9:25 AM Lead retrieval overview 9:25 – 9:40 AM Review of booth layout

9:40– 9:45 AM Q&A

THE FOLLOWING INFORMATION IS APPLICABLE ONLY TO ATTENDEES WHO HAVE BEEN ASSIGNED BOOTH DUTY.

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NECA 2025

Booth Apparel We will be wearing a custom shirt specific to this conference. Orders will be delivered directly to our NECA booth and will be distributed at show site. All booth staff is to wear this shirt only when on assigned booth duty. Shirts are to be worn with black pants and black, gray or red tennis shoes.

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BOOTH GUIDE

Booth Staff Schedule Saturday, September 13 th

ROAD SHOW TRAILER

11:00 AM - 5:00 PM

Scott Karas Evan Smith Kushal Srivastava Rachel Hunt Kenneth Pettit Earl Devenport Ben Sandoval

Product Display Support

Service Support

11:00 AM - 5:00 PM

ELIP DISPLAYS

Contractor Challenge

Greg Hewitt Mike Martin

Featured Product Displays

John Archer Andrea Briggs

Bradi Bowers Lizzie Berryhill Meredith Padgett Rebecca Daggerhart

Contractor Challenge Ambassadors

Bob Fralicker Tom Degnan

Booth Floaters

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NECA 2025

11:00 AM - 5:00 PM

EMAX 3 DISPLAYS

Francesco Prestinari Ahmed Algara Abby Stretch Teresa Starceski

VR Experience

Product Launch Display

Michael Dutoit Gustavo Iaqueli

ATTENDEE ENGAGEMENT

11:00 AM - 5:00 PM

Hannah Carnell Chris Rodriguez Gabby Cannon Joe Cannon

ABB Hat Bar

Alex Schubert David Ragan

NASCAR Display

Dana Akin Jessica Valentin

Reception Desk

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BOOTH GUIDE

Booth Staff Schedule Sunday, September 14 th

ROAD SHOW TRAILER

11:00 AM - 4:00 PM

Scott Karas Evan Smith Kushal Srivastava

Product Display Support

Kenneth Pettit Earl Devenport Ben Sandoval

Service Support

11:00 AM - 4:00 PM

ELIP DISPLAYS

Contractor Challenge

Greg Hewitt Mike Martin

Featured Product Displays

John Archer Andrea Briggs

Bradi Bowers Lizzie Berryhill Meredith Padgett Rebecca Daggerhart

Contractor Challenge Ambassadors

Bob Fralicker Tom Degnan

Booth Floaters

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NECA 2025

11:00 AM - 4:00 PM

EMAX 3 DISPLAYS

Francesco Prestinari Ahmed Algara Abby Stretch Teresa Starceski

VR Experience

Product Launch Display

Michael Dutoit Gustavo Iaqueli

ATTENDEE ENGAGEMENT

11:00 AM - 4:00 PM

Hannah Carnell Chris Rodriguez Gabby Cannon Joe Cannon

ABB Hat Bar

Alex Schubert David Ragan

NASCAR Display

Dana Akin Jessica Valentin

Reception Desk

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BOOTH GUIDE

Booth Staff Schedule Monday, September 15 th

ROAD SHOW TRAILER

8:30 AM - 1:00 PM

Product Display Support

Scott Karas Kushal Srivastava

Kenneth Pettit Earl Devenport Ben Sandoval

Service Support

8:30 AM - 1:00 PM

ELIP DISPLAYS

Contractor Challenge

Greg Hewitt Mike Martin

Featured Product Displays

John Archer Andrea Briggs

Bradi Bowers Lizzie Berryhill Meredith Padgett Rebecca Daggerhart

Contractor Challenge Ambassadors

Bob Fralicker Tom Degnan

Booth Floaters

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NECA 2025

8:30 AM - 1:00 PM

EMAX 3 DISPLAYS

Francesco Prestinari Ahmed Algara Abby Stretch Teresa Starceski

VR Experience

Product Launch Display

Michael Dutoit Gustavo Iaqueli

ATTENDEE ENGAGEMENT

8:30 AM - 1:00 PM

Hannah Carnell Chris Rodriguez Gabby Cannon Joe Cannon

ABB Hat Bar

Alex Schubert David Ragan

NASCAR Display

Dana Akin Jessica Valentin

Reception Desk

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Staff Support Contact Information

LAST NAME

FIRST NAME

Abide Adkins

Walid Ernie Dana

Akin

Algara

Ahmed Hannah

Anthony Archer Bagwell Banerjee

John Lisa Urna Brian Jack

Barr

Bellissimo

Bevis

Bret

Bonasso

Vincent

Boyd

Guadalupe

Briggs

Andrea

Campbell Carnell Colquitt

Christina Hannah

Al

Cross

Amber Kaylee

Cymbal Dabros

Mary

Daggerhart

Rebecca Catherine

Daubert De Vries Degnan Delgado

Gin

Tom

Roberto

Devenport DiGiuseppe

Earl

Gracie

Donnelly

Matt

Dougherty Dunnington

Chelsea

Scott

Dutoit

Michael

Eggemeyer

Nick

Estrada Everett

Fabian

Brad

Fitzwater

Casey

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NECA 2025

EMAIL

CELL #

walid.abide@ca.abb.com ernie.adkins@us.abb.com dana.akin@us.abb.com ahmed.algara@us.abb.com

438-340-2526 614-715-6854 901-489-1395

919-448-6679 hannah.anthony@us.abb.com 470-501-1466 john.archer@us.abb.com 901-619-7484 lisa.bagwell@us.abb.com 860-305-4453 urna.banerjee@us.abb.com 919-208-6496 brian.barr@us.abb.com 901-403-2300 jack.bellissimo@us.abb.com 864-230-8863 bret.bevis@us.abb.com 440-342-1202 vincent.bonasso@us.abb.com 304-203-5525 guadalupe.boyd@us.abb.com 901-293-2795 andrea.briggs@us.abb.com 901-208-7054 christina.campbell@us.abb.com 312-805-2026 hannah.carnell@us.abb.com 810-965-4456 al.colquitt@us.abb.com 214-478-2882 amber.cross@us.abb.com 203-823-7208 kaylee.cymbal@us.abb.com 240-444-3654 mary.dabros@us.abb.com 708-728-5552 rebecca.daggerhart@us.abb.com 828-318-5841 catherine.daubert@us.abb.com 910-547-2725 gin.de-vries@us.abb.com 612-477-1068 thomas.degnan@us.abb.com 516-838-7166 roberto.delgado@mx.abb.com +52 81 23559383 earl.devenport@us.abb.com 219-307-2551 gracie.digiuseppe1@us.abb.com 919-622-8075 matt.donnelly@us.abb.com 678-591-0175 chelsea.dougherty@us.abb.com 732-703-0461 scott.dunnington@us.abb.com 678-822-7762 michael.dutoit@us.abb.com 262-352-7253 nick.eggemeyer@us.abb.com 312-919-7594 fabian.estrada@mx.abb.com +52 8114685826 brad.everett@us.abb.com 224-370-6592 casey.fitzwater@us.abb.com 702-720-6664

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Staff Support Contact Information

LAST NAME

FIRST NAME

Bob

Fralicker Giachetti

Matteo Rachel Brandon Eugene

Girty

Givens Hardin

Hargro-Findley

Trecia

Harper

Mary Dave Greg

Henrichs

Hewitt

Hinckley

James Mike Steve Rachel

Hoppe

Huggins

Hunt

Hussey Iaqueli

Patti

Gustavo

Scott Myles

Karas

Koenig Larson Lischwe

Elizabeth

Paul

Lopez Lopez

Javier

Ronaldo Elizabeth

Lubben Malmud Marlow

Lee

Chris

Martin Martin

Michael Madeline

May

Nick Paul John Dan Deni

McCracken

McHale

Michaelis

Miller

Morales Moreno

Rodrigo

Oscar

Muskovin

Wes Zack

Noel

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NECA 2025

EMAIL

CELL #

robert.fralicker@us.abb.com 832-773-4796 matteo.giachetti@us.abb.com 984-269-2087 rachel.girty@us.abb.com 714-388-5988 brandon.givens@us.abb.com 615-961-4848 eugene.hardin@us.abb.com 910-710-6947 trecia.hargro@us.abb.com 678-230-0935 mary.harper@us.abb.com 512-663-2536 david.henrichs@us.abb.com 262-955-5950 g.hewitt@us.abb.com 916-412-5258 james.hinckley@us.abb.com 860-384-5151 mike.hoppe@us.abb.com 612-802-8536 steve.huggins@us.abb.com 724-831-1713 rachel.hunt@us.abb.com 919-961-1667 patti.hussey@us.abb.com 214-724-0991 gustavo.iaqueli@us.abb.com 901-570-9014 scott.karas@us.abb.com 262-758-0639 myles.koenig@us.abb.com 919-218-0148 elizabeth.larson@us.abb.com 616-490-6651 paul.h.lischwe@us.abb.com 314-605 5844 javier.lopez@us.abb.com 305-510-6987 ronaldo.lopez@us.abb.com 331-219-4813 elizabeth.lubben@us.abb.com 470-449-2683 lee.malmud@us.abb.com 704-975-9089 chris.marlow@us.abb.com 770-314-2746 michael.d.martin@us.abb.com 585-363-2595 madeline.martin@us.abb.com 260-760-6622 nick.may@us.abb.com 919-215-2423 paul.mccracken@us.abb.com 404-451-4067 robert.j.mchale@us.abb.com 313-520-1779 dan.michaelis@us.abb.com 901-409-6837 deni.miller@us.abb.com 312-401-6736 rodrigo.morales@us.abb.com 919-986 - 5024 oscar.moreno@us.abb.com 901-212-8316 wes.muskovin@us.abb.com 312-339-9942 zack.noel@us.abb.com 919-480-0498

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BOOTH GUIDE

Staff Support Contact Information

LAST NAME

FIRST NAME

O'Hare Padgett

Tricia

Meredith Kenneth

Pettitt Pfaller

Mark

Prestinari

Francesco Jonathan

Proffitt

Robertson Rodriquez

Howard

Chris Mike

Saber

Sandoval

Benjamin

Savard Schott

Matt

Jeff

Scorrani Shaffer

Robertino

Emily Chris Evan

Shigas Smith Smith

Dustin Norm

Sowards Spearman Srivastava Stevens Stewart St-Onge Sullivan Trumble Turnwald Valentine Van Slyke Vashisht Tiwari

Jim

Kushal

Sean

Bill

Christyne Franklin Dhirendra Amanda Jonathan

Jessica Heather Sumant

Wagner

Jon

Washington Wiedmayer

Riley Kyle

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NECA 2025

EMAIL

CELL #

tricia.ohara@us.abb.com

331-223-6244 704-953-1554 262-210-3021

meredith.padgett@us.abb.com kenneth.pettitt@us.abb.com

mark.pfaller@us.abb.com 770-365-3924 francesco.prestinari@us.abb.com 901-949-9686 jonathan.proffitt@us.abb.com 434-594-2826 Howard.Robertson@us.abb.com 703-980-8789 christopher.rodriguez2@us.abb.com 813-763-6019 mike.saber@us.abb.com 317-902-2830 benjamin.sandoval@us.abb.com 253-341-6440 Matt.Savard@us.abb.com 901-515-7296 jeff.schott@us.abb.com 704-658-5038 robertino.scorrani@us.abb.com 336-212-3626 emily.shaffer1@us.abb.com 703-881-8085 chris.shigas@us.abb.com 919-561-8639 evan.smith1@us.abb.com 319-371-9679 dustin.smith@us.abb.com 276-248-5705 norm.sowards@us.abb.com 216-246-7509 jim.spearman@us.abb.com 678-622-9686 kushal.srivastava@us.abb.com 312-887-2257 sean.stevens@us.abb.com 678-756-0925 william.m.stewart@us.abb.com 901-552-7036 christyne.st-onge@ca.abb.com 514-605-1505 franklin.sullivan@us.abb.com 901-493-6389 dhirendra.tiwari@us.abb.com 860-801-0693 amanda.trumble2@us.abb.com 608-558-9162 jonathan.turnwald@us.abb.com 216-246-5126 jessica.valentin@us.abb.com 919-906-2927 heather.vanslyke@ca.abb.com 905-330-2318 sumant.vashisht@ca.abb.com 289-772-5413 jon.wagner@us.abb.com 574-354-0594 riley.washington@us.abb.com 704-806-2919 kyle.wiedmayer@us.abb.com 269-655-7588

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Hotel & Shuttle Information 08

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NECA 2025

Shuttle Information

Complimentary Shuttle Service Shuttle service will be provided between McCormick Place and NECA hotels.

3

Bus 3 - Blue Route Hotels JW Marriott Lobby Entrance

Bus 4 - Green Route Hotels Hyatt Regency McCormick McCormick Place West Gates 43-44 ONLY AVAILABLE FOR OPENING CEREMONY AND CLOSING CELEBRATION

4

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Hotel Information

Hyatt Regency McCormick Place 2233 S Martin Luther King Drive Chicago, IL 60616

Distance to ORD Airport: 20.6 miles Distance to MDW Airport: 9.1 miles

Distance to Conv Center: 0.25 miles

Amenities • On-Site Restaurant

• Room Service • Fitness Center • Digital Check-In / Digital Key • Business Services • Laundry • Concierge

Payment Everyone must provide their corporate AMEX card at the time of check in. Any room charges, cancellations or no-show fees will be charged back to your account post show.

Rate: $335

Website Hyatt Regency McCormick Place

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NECA 2025

JW Marriott Chicago Downtown 151 West Adams Street Chicago, IL 60603

Distance to ORD Airport: 17.4 miles Distance to MDW Airport: 10.5 miles

Distance to Conv Center: 2.5 miles

Amenities • (3) On-Site Restaurants • Club Lounge • Room Service • Fitness Center • Digital Check-In / Digital Key • Laundry • Concierge

Payment Everyone must provide their corporate AMEX card at the time of check in. Any room charges, cancellations or no-show fees will be charged back to your account post show.

Rate: $349

Website JW Marriott Chicago

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Hotel Map

3

3

1

1 2

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NECA 2025

1

McCormick Place – West Building 2301 S Indiana Ave Chicago, IL 60616

2

Hyatt Regency McCormick Place 2233 S Martin Luther King Drive Chicago, IL 60616

3

JW Marriott Chicago 151 West Adams Street Chicago, IL 60603

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Education Sessions 09

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NECA 2025

Education Sessions Technical Workshop

Name: John McHale

Name: Mike Hoppe

Title:

Product Specialist, Digital Portfolio

Title:

Product Marketing Director, Digital Portfolio

Topic: Simplifying Energy Management for Commercial and Industrial Buildings

Sunday, September 14 th

Date:

Time:

1:00 – 1:50 PM

Learning Objectives:

1. Overview of U.S. trends driving energy management needs 2. Learn about new ways to connect and monitor electrical equipment 3. Show how a single switchboard panel can simplify commissioning

4. Discuss mobile apps for use on the job

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Marketing & Sponsorships 10

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NECA 2025

Customer Engagement

E-Mail Blast Reach our contractor Marketo database with (1) pre-conference and (1) post-conference email blast. Distribution dates: • Tuesday, August 19 th • Tuesday, September 30th Audience: 15,000+ electrical contractors Attendee Bag Insertion Reach every attendee with a giveaway and a promotional postcard encouraging them to visit our booth. • Items placed in all delegate and visitor attendee bags and distributed at registration Engagement Link Offering a platform for customers and potential conference attendees to learn more about the conference and ABB’s participation in it, as well as discover more information about ABB’s products and solutions within the contractor industry.

NECA Landing Page

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Social Media Posts

LinkedIn Posts LinkedIn posts are invaluable to our digital marketing strategy, helping generate leads and boost brand awareness. Unlike Facebook, Twitter and Instagram, LinkedIn is a professional platform designed to help establish and reinforce business relationships. • (4) ABB North America EL LinkedIn posts • (15) ABB NECA Team LinkedIn posts • Developed NECA brand for consistency and recognition

Advertising

A carefully crafted paid advertising campaign utilizing a wide variety of mediums has been planned. This advertising campaign includes each of the following channels: • EC&M NECA Newsletter • EC&M NECA Sponsorship Page • Electrical Contractor Newsletters • Geo Targeting (SB, IP, DS, SE #CB)

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NECA 2025

Sponsorships

Play To Win Sponsor A great way to generate booth traffic, the Play To Win sponsorship is designed to move traffic across the NECA Show floor and build excitement each day. NECA Show attendees want to win these prizes, and they must visit our booth in order to qualify. Two (2) lucky NECA Show attendees will win each day. • One of ten sponsors • Logo on Entry Card • Attendees visit booth to receive qualifying stamp • Recognition in onsite

signage, official mobile app and printed show guide

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Customer Engagement

Hat Patch Bar The ABB custom hat patch bar is sure to give attendees a creative experience. Attendees will choose their favorite hat color and style. They'll then choose their favorite patch to add. The on-site team will then apply the patch using heat and pressure, giving the attendee a one of-a-kind hat in less than 1 minute. NFC chips will also be placed under patches so when someone taps their phone to the patch, a pop-up website will show.

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NECA 2025

ABB NASCAR Partnership Exploring high-performance electric racing and creating strategic opportunities for electrification in the sport, including race vehicles, electrification infrastructure, and energy education. The NASCAR EV prototype car will be displayed in the booth all three days of the conference. Additionally, David Ragan, the NASCAR driver assigned to driving the EV prototype, will also be appearing in the booth all three days of the conference.

ABB | NASCAR Partnership

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BOOTH GUIDE

ABB Contractor Event The best views in Chicago

Come join us prior to NECA’s Closing Celebration at Offshore Rooftop at Navy Pier for dinner, drinks, and entertainment. Located at the far East end of Chicago’s Navy Pier, Offshore Rooftop offers unencumbered views of Lake Michigan and the city’s famed skyline not found anywhere else. Celebrated as the world’s largest rooftop, this stunning 36,000 square foot venue offers a full-service luminous bar and world-class kitchen, and a 20,000 square foot outdoor terrace featuring cozy fire pits, an entertainment and gaming area, and much more.

WHEN: Monday, September 15 th TIME: 5:00 – 7:00 PM

WHERE: Offshore Rooftop Navy Pier 1000 E Grand Ave Chicago, IL 60611

EVENT REGISTRATION SITE

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NECA 2025

Digital Tools 11

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BOOTH GUIDE

ABB Digital Business Card

A digital business card is exactly what it sounds like – a digital version of physical business cards.

The Digital Business Card solution is designed to replace the physical copies thanks to easy creation of them and a sharing feature. ABB’s Digital Business Card is focused on the mobile experience, prioritizing the iOS operating system. The business card template is ABB branded and already has pre-filled fields with your information taken from your Delve profile. Some of the fields are editable in case you would like to provide alternative information other than that in your Delve profile. • Go to businesscard.abb.com on your iPhone and login with your ABB credentials • Fill out the information in the template and generate the card • The card is saved in your Apple Wallet, and you can share it with anyone from there. To create your own ABB digital business card:

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NECA 2025

ENGINEERED TO OUTRUN

FOR ABB INTERNAL USE ONLY NECA 2025 ABB Booth 1424

ENGINEERED TO OUTRUN

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